Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- Facebook tests its News Feed with a new form of Related Articles
Apr 25, 2017 by Tamar WeinbergFacebook will show additional articles related to topics many people are talking about before a user clicks to read a story.
- 5 ways to monetize your social media followings
Apr 25, 2017 by Jordan KastelerColumnist Jordan Kasteler shares five ways to turn your social media presence into a way to generate revenue — even if you don’t have a massive following on Facebook or Twitter.
- Weather Company’s data now available to any advertiser through LiveRamp
Apr 25, 2017 by Barry LevineThe new partnership means that the IBM-owned Weather Company will now become what it calls ‘an ad product factory.’
- Step up your advanced Account-Based Marketing strategies with LinkedIn Ads
Apr 25, 2017 by AJ WilcoxOn the heels of LinkedIn officially rolling out its Matched Audiences program, columnist AJ Wilcox explains how you can take advantage of the Account Targeting feature to boost your ABM strategy.
- Separate marketing technology fact from fiction at MarTech Conference in 2 weeks
Apr 24, 2017 by Scott BrinkerWe’re two weeks away from the MarTech Conference in San Francisco, May 9-11 — the world’s largest independent marketing technology conference designed for senior-level marketers and technologists. I stress the the word independent because unlike most of the big marketing events these days that are run by Adobe, HubSpot, IBM, Marketo, Oracle, Salesforce, or alliances of smaller vendors, MarTech is produced […]
Online Marketing News From Around The Web:
Analytics
Blogs & Blogging
Business Issues
Content Marketing
Conversion Optimization
Copywriting, Design & Usability
Display & Contextual Advertising
Domaining
E-Commerce
Email Marketing
Internet Marketing Industry
MarTech
Mobile/Local Marketing
Other Items
Social Media
Video
