Holiday Inn® Brand Returns To Television With New “Smiles Ahead” Campaign

Holiday Inn®, an InterContinental Hotels Group (IHG) hotel, today introduces its newest marketing campaign, called Smiles Ahead. The new campaign was developed following rigorous global consumer research and insights work and was created to demonstrate how the Holiday Inn brand delivers the joy of travel to all and is redefining expectations for travelers through an unparalleled service culture and the little, thoughtful touches guests can’t help but smile about.