Just about every marketer around the United States is targeting millennials with their advertising these days. So why not the State of Illinois, too?
On Thursday, Illinois tourism officials unveiled a new 2017 ad campaign from agency of record JWT Chicago with the tagline “Up For Amazing” that aims to entice millennials to visit the state.
The ads spotlight Illinois destinations such as Route 66 and the Great River Road, the President Lincoln historic sites in Springfield, scenic Galena in the…