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Tracking Isn’t Just Tracking Anymore

by synergycap1 | Apr 17, 2015 | Bad Credit Loans, Bank Lending, Business Lending, Business Loans, Finance, Working Capital

Fleet management platforms represent the evolution of location information.

The Next Ad Blocker: Social Media

by synergycap1 | Apr 16, 2015 | Bad Credit Loans, Business Lending, Business Loans, Capital, Finance, Working Capital

A new global survey from Nielsen reveals that 33% of American TV viewers said they engage with social media while watching, and 62% of North Americans browse the Internet while watching video programming. None of this comes as a big surprise.

Unfriend Anyone Who Sends You Baseball Footage

by synergycap1 | Apr 9, 2015 | Bad Credit Loans, Business Lending, Business Loans, Capital, Finance, Working Capital

In a story you probably missed this week, Major League Baseball announced it will monitor the way fans at games use new live-streaming apps like Meerkat and Periscope, since play is licensed content and MLB policy prohibits fans from taking live video.

How Paywalls Prevent News Scoops

by synergycap1 | Apr 2, 2015 | Bad Credit Loans, Business Lending, Business Loans, Capital, Finance, Working Capital

There are a couple of points to be made about the metered pay model that I have yet to see addressed by newspaper execs, all of whom seem to put very brave faces on their digital futures. But there is no mistaking the abject fear in their voices for...

Who Is To Blame When Your Dumb-Assed Idea Bombs?

by synergycap1 | Mar 26, 2015 | Bad Credit Loans, Business Lending, Business Loans, Capital, Finance, Working Capital

In a transparently desperate attempt to pander to social media’s clickbait mentality, McDonald’s in Europe is offering a range of clothing and home decor items such as wallpaper and bedsheets imprinted with Big Macs.

This Bud's For Me? Really!?! Just Me?

by synergycap1 | Mar 19, 2015 | Bad Credit Loans, Business Lending, Business Loans, Capital, Finance, Working Capital

If I read one more story where someone claims that today’s consumer wants everything customized, personalized or “the way THEY want it,” I think I am going to send some highly personalized bile onto my totally un-customized shirt.
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